Expanding confectionery market stimulates growth in demand for confectionery machinery


Growth in demand for confectionery machinery

With the rapid development of China's industry, China's confectionery industry has also continued to improve, the quality of products continues to improve, new products are changing day by day, a wide range of varieties. The growth rate of the Chinese confectionery market is among the highest in the food industry, which has led to increasing demand for confectionery machinery. Confectionery machinery and equipment include pouring machines, boiling sugar pans, sugar pans, sandwich machines, soft and hard candy production lines, candy packaging equipment, etc.

Candy market expansion to stimulate the growth of demand for confectionery machinery

The confectionery industry, as one of China's fast-consuming food industry systems, rapid development, potential market share continues to expand. Data show that China's confectionery market has been maintaining an annual growth rate of 8%-12% in the past five years. As people's living standards continue to improve, new features, new flavors of candy products continue to emerge, the demand for the confectionery market is further expanding. However, compared with the global per capita annual consumption of 3 kg, China's per capita annual consumption of confectionery is only 0.8 kg. The gap is obvious. China's confectionery market has a huge consumption potential.

According to Euromonitor International, a British market research agency, global confectionery sales (chocolate products, candy, and chewing gum data) were 121 billion euros in 2009. They will reach about 153 billion euros by 2015, with an annual growth rate of about 5%. The largest confectionery markets are Western Europe and North America: more than half of the world's sales are accounted for. Dynamic growth markets include Asia Pacific, Latin America, and Eastern Europe. In these regions, annual sales growth is expected to range between 6% and 10% over the next five years.

Foreign trade data for 42 industrial countries show that global exports of confectionery processing machinery rose by almost 88% between 2000 and 2008 to their current highest value of EUR 602 million. In addition, there is also confectionery packaging machinery, which is not separately distinguished in these statistics.

See the leapfrog development of China's confectionery machinery

At the beginning of the founding of the country, China's confectionery production was almost all manual, labor-intensive and inefficient. At that time, only some mixers, single punch forming machines, knives, flat carts, and other simpler equipment could be manufactured. The production process produced many waste products, which restricted product quality improvement to a certain extent.

The first improvement in production methods took place in the 1950s and 1960s when rationalization and technical innovation were in full swing in all walks of life. The ingenuity of our working class was fully expressed. Hard sugar vacuum boiling equipment, semi-soft sugar automatic forming systems, and various types of twist wrapping machines were all created successfully during that period without any reference materials.

In the late 1970s and early 1980s, the second upgrade was after the Third Plenary Session of the Eleventh Central Committee of China set to reform and opening up. In 1982-1983, the former Shanghai Yimin Food Factory introduced the first sandwich hard candy stamping and molding production line and produced a new type of sandwich candy which was put on the market and has been in short supply for a long time afterward. For a longer period, the supply of the candy exceeded the demand. After that, Shanghai Tianshan Hui Min Food Factory and other successive introduction of West Germany, Italy pillow packaging machine, and the Shanghai Food Industry Machinery Factory, Starfire Machinery Factory for mapping imitation. From that period onwards, China's confectionery into the era of pillow packaging.

Let's say that the first promotion is purely self-reliance. The second promotion is to cross the border to advanced countries to learn, imitate the results. Then today, in the 21st century, we have entered the stage of innovation based on learning to imitate, at least in some aspects can be said so. Such as the transformation of the hard candy pouring line, the development of the successful three-dimensional folio mold soft candy pouring machine, none of which is the product of innovation.

The production process of confectionery machinery needs to be further improved

Domestic confectionery machinery products and technology are changing day by day. The confectionery machinery market, a super gold mine, is gradually emitting a dazzling golden light. Pouring machine, boiling sugar pot, sugar pot, sandwich machine, such as quality, high technology content of the candy production line has been listed, whether in terms of technology or grade, have improved.

In many growth markets, confectionery producers are primarily focused on improving the quality of their products - whether they can successfully compete with imported products, gain higher profits or enter new markets. This requires state-of-the-art processing technology, as the technology used is decisive for product quality. Packaging technology suitable for all these products complements the confectionery manufacturer's product offering.

China's invited experts point out that medium and high-end confectionery machinery products have become the mainstream consumer trend in the market. To get better long-term development, should also be in the production process and marketing breakthroughs. We need to develop the latest technology and new materials and improve the production process to increase the durability and technical content of the product. We need to increase product structure adjustment, take high-tech, high value-added confectionery machinery as the focus of research and development, and implement the brand-name strategy.

In conclusion

Candy enterprises to occupy a place in the increasingly competitive market must be in line with changes in market demand and improve production efficiency and product quality and be beautifully packaged products. To this end, the packaging of confectionery should be inexpensive and meet the needs of the market and the requirements of packaging performance. To quickly shorten the gap between domestic confectionery products and developed countries, the only way is to take the road of technological innovation.

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